Instagram: New Restaurant Craze

Networking communities like Facebook and Tweets are popular and a lot of customers still use them, but there may be another site out there that is gaining recognition. Instagram is a picture based social media site that is catching every person’s attention. According to Fast Casual, Instagram has produced from 5 million users to over 30 , 000, 000 since 2010. As of now, there are over 1 billion photographs submitted on the site with the number continuing to increase every day. instagram followers hack

Photo based social media sites are becoming increasingly popular with consumers. People are naturally visually based and websites that cater to this grab their attention. Restaurants like Dunkin’ Doughnuts and Starbucks are employing Instagram to promote their brand and run contests. Consumers can posts pictures using their products for a chance to win an award. This gets their customers engaged and also improves the amount of enthusiasts they have. 

Instagram is a means for brands to use a new way to marketing their products. Rather than having professional pictures and excellent images, Instagram allows spontaneous posting of pictures. This offers this website and brands more of a personality in the minds of it is customers. Followers can also post pictures of their favorite brands and products on the site which is excellent word of mouth area advertising for restaurants.

The site recently created an software that its customers can use to post their pictures to different sites. The software allows users to post to Twitter, Facebook, Flickr, Tumblr, Poseterous, and Foursquare. These sites already have a huge number of followers and this new iphone app gives Instagram and other social multimedia sites an integrated feel for consumers.

Similar to Twitter, Instagram has a hashtag feature. When importing a picture, an specific has the option of putting hashtags that connect to that picture. Intended for instance, if a french fries restaurant puts a picture of their veggie french fries, they can use the hashtags #pizza, #restaurant, #veggie, along with anything otherwise that matches the picture. Then, when someone hunts for pizza, their picture will come up along with all pictures with the hashtag #pizza.

Eating places can use Intagram to their advantage. About 60 per cent of pictures uploaded on Instagram are of food and drink. Restaurants can post pictures of a dish or soup of the day rather than just posting a comment to Facebook or Twitter. Photos are better marketing for food than words. Meals is very visual and the colors and plating make a dish place out verses words which may sound good but do not give that visual image.

A picture is worth a 1000 words, and restaurants can use Instagram to pass on those words to their customers. While using amount of men and women on the site, as well as its increasing popularity, it would be smart for restaurants to grab a camera, and put themselves away there for the Instagram world. This social mass media site can be used for promotions, marketing, and customer engagement. It is a great marketing tool for restaurants and can buy them a little more to their customers.

Leave a Reply

Your email address will not be published. Required fields are marked *