Simplifying SEO

Plus working in the SEO industry for almost 5 years now. To some I am simply a young pup, but I need to say the results we get from your SEO promotions speak for themselves. seo whizz network

At the time you work in this field of SEO you have a tendency to network with other SEO professionals and stay tuned with the latest SEO waves or improvements from Google. You also connect to other SEO experts in the message boards and blogs.I want to express my panic about the amount of complexity added to the main topic of SEO. About 80% info on SEO out there is certainly too deep and intricate, with an awful great deal of opinions.

Similar to technology or methodology, people are looking for user friendliness. They want a thing that works, creates an effect or makes a difference. This same principle relates to SEO.

Using a technology requires sticking with the basics of that technology. If you sort through the 1000s of available “sources” you usually can locate the real source, which is the information and method one should use when doing exercises how to go about it. This can be the correct way to learn and apply whatever.

I find it amazing how some SEO experts throw their opinions away on their high-powered websites, only to confuse another thousand SEO experts.

That is laughable to watch, and it goes like this:

SEO Expert Later on, needs to get “green carrots” on page you of Google for a client.

He can working on it for months, book-marking, social networks, links and many others.

After 2-3 months this individual requires a step back and looks at his traveler and keyword stats. Certainly not much change, he seriously isn’t getting the results fantastic client is starting to wonder.

Suddenly he knows a cool video on YouTube may boost things up and get’s this produced an online.

This week “green carrots” is on page 1! Really great, it worked and the consumer is all happy.

Following staking it slowly calm and looking at his results, he suddenly knows that he never optimized the content of his page with enough keywords. Oops. He only described “green carrots” once and still got a webpage 1 result. This hits him as strange and it seems to break everything he learned about page optimisation in SEO.
What are the results next is interesting. The SEO expert determines this is valuable information and experience. He has just seen the pursuing new search rule in play, which should be distributed to anyone doing SEO:

“Google is no longer giving any value to keyword density. This kind of plays no part in SEO. ”

He produces a nice 1000 term article about it and due to his experience, is extremely certain of his findings. He even makes a jab at Google about no referencing it to anyone. Nowadays he has kudos for locating this out before someone else.

This is extremely frustrating for everyone who wants to learn the subject of SEO or even old school SEO professionals. Which is for this reason short-sightedness that the internet is filled with millions of pages about SEO which would much better positioned in the trash.

Now may get me wrong, I actually is not talking about the countless very useful articles, digests and tutorials away there which can greatly assist an SEO expert to get his job done faster. I are talking about those people who create their own interpretations of precisely what is an extremely exact and logical technology – SEO.

Adding confusion to the subject

Excellent real example of this. The other day I read and article from a “leading SEO source”, Seomoz. In their article The Basics of Search Engine Friendly Design and style and Development, they point out loud and bold that:

“Keyword density is, without question, Not really a part of modern web website positioning codes for the simple reason that it provides considerably worse results than many other, more complex methods of keyword analysis. inch

Quite a statement! Who’s your source? They referenced Doctor Edel Garcia’s seminal focus on the topic – The Keyword Density of Non-Sense. In case you go through this source’s article, Dr. Edel Garcia attempts to break down the mathematical formula of keyword density increasing search results and in the ends supposedly shows it could not be true.

The final assertion in Seomoz’s comment on keyword density is entertaining.

“Dr. Garcia’s background in information retrieval and his mathematical proofs should debunk any notion that key word density may be used to help “optimize” a page for better search positions. However, a similar record illustrates the unfortunate real truth about keyword optimization – without access to a worldwide index of web pages (to calculate term weight) and a rep corpus of the Internet’s collected documents (to help build a semantic library), we have little chance to produce formulas that would be helpful for true optimization. ”

What truly does this all mean? In summary, Seomoz told the thousands of followers that “Keyword density does not have any PORTION in SEO”. They say at the end that they cannot have access to enough search results (Google’s database) to fully confirm it. Huh? Why refer to after that it?

Just how to simplify SEO

Around the opposite side of this story, there are many intelligent SEO experts who work from the source of SEO itself and never deviate. These are a number of the finest SEO companies and SEO experts in the world.

Thus back to the point, the simple question lurking on us now could be, “Who is the source? “.

Let’s take a look shall we?

Who decides what ranks number one?

Who decides if your articles is good?

Who also decides if your keywords match what people are searching for?

Who establishes if an external website link has authority or value?

The answer is simple: Google.

The interesting thing that we found when chatting to other SEO pros is that they love to follow other experts for their portfolios, attractive articles and other appeal factors.

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